To maximize growth, it’s essential to continuously evaluate and refine your channel strategy. But beyond looking at sales numbers, how can you be sure you’re getting the most out of your channel?
We monitor and assess your partners’ performance based on the following key data points:
Is the partner’s website promoting your company with the right campaign keywords and target industries?
How much traffic is each partner capturing from keyword searches for your campaign?
How much total monthly organic and direct traffic does the partner’s website get?
bizcise Score
Each partner is assigned a bizcise Score, a weighted score that reflects their success in promoting your company and your services and products.
The result is that you always have a clear understanding of the health of your channel strategy and can regularly fine-tune it to make sure you’re on the fastest path to success.
Assess partners websites for promotion of your brand versus other vendors, services, industry and other relevant keywords.
Assess keyword search of partners’ websites with trending data.
Assess traffic volume with monthly trends for partners’ web sites.